Event Overview
The 3rd China (Macao) International Automobile Expo (Macao Auto Show) was held from October 25–27, 2013, at The Venetian Macao's Cotai Expo. With a theme of "Brand, Bridge, Opportunity," the expo aimed to serve as a premier platform for Chinese automotive brands to reach the global market.
Key Details
- Date: October 25–27, 2013
- Venue: Cotai Expo, The Venetian Macao Resort
- Exhibition Area: 60,000 square meters
Event Highlights
- Scale & Sections: As the largest automotive brand exhibition in the Hong Kong and Macao region, it featured dedicated halls for Imported Cars, Chinese Independent Brands, and Luxury Vehicles.
- Integrated Format: The expo uniquely combined automobile, yacht, and business jet exhibitions, creating a comprehensive "Land, Sea, and Air" showcase to share high-end client resources.
- Past Success: The previous (2nd) edition set records in Macao's MICE industry, attracting over 153,000 visitors across three days, featuring more than 400 vehicles from over 360 brands and parts manufacturers from 12 countries/regions, and hosting 34 concurrent events.
- Strategic Focus: Leveraging Macao's role as a World Centre of Tourism and Leisure and a platform for trade between China and Portuguese-speaking countries, the expo targeted the high-end consumer market in the Greater Bay Area for luxury cars, yachts, and jets.
Visitor & Media Impact
The expo successfully attracted a wide audience, including over 5,000 professional buyers from Mainland China, Hong Kong, Macao, Taiwan, Portuguese-speaking countries, Southeast Asia, and Europe.