This practical course is designed for food & beverage and retail SME owners and managers. It focuses on digital transformation strategies to expand customer base, increase revenue, and enhance competitiveness.

Key Learning Points:

• Food & Beverage Retail Management System: Sales data analysis & forecasting, member marketing, marketing campaign planning.
• Local Food Delivery Platforms: Store operations + promotion strategies.
• Mainland Tourist Group Buying: Practical operation of Douyin / Dianping group buying.
• Social Media Operations: Strategies for WeChat, Xiaohongshu, Facebook, and Instagram.

Target Audience: Owners and management personnel of food & beverage and retail SMEs.

Course Fee: MOP 850 (Approved under the Continuing Education Development Plan, Code: 2601190041-0).

Enquiries: 8898 0801 Details & Registration: https://register.cpttm.org.mo/zh-hant/courses/MG95.3-06-2026-C